We were looking for seed investors to finance our activity, and found strategic partners that bring in a lot more than capital. Kaedan's sharp insights, vast aggregate experience and global network of internet and media contacts have had a significant contribution to our marketing and biz dev efforts. Being relatively young entrepreneurs, we hoped for partners that understand the industry and move in our pace on the one hand, but have the experience and discretion we needed on the other. Fortunately, the Kaedan team gives us a unique balance between these two elements. Their mode of action leaves the founders with the ability to effectively run the company, while Kaedan provides the guidance, advice and financial backing entrepreneurs need in order to turn an opportunity to success.